REDI for community tourism - JSIF spending millions to diversify offerings for visitors

Izinga, songwriter and lead chanter for the Rasta Village Live band plays the drum with Kurbaan Shergill from Vancouver, Canada, during a tour of the Rastafari Indigenous Village.
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The Jamaica Social Investment Fund (JSIF) is pumping millions of dollars into entities which are embarking on community tourism products as part of efforts to diversify the country's offerings to visitors.